Building websites that do more than look good.
Hi, I’m Vanesa Esteban, a website designer and developer from South Africa. I build websites, improve SEO, and solve technical challenges by hand. AI helps where it makes sense, but the judgment is always mine.
Still learning. Always building.
I started in freelance design, then moved through e-learning and agency work, and now lead service delivery for a US-based media company. WordPress became home base along the way, though I'm just as comfortable picking up a different builder when a project needs it. That pull toward learning carried me into front-end development, SEO, and automation. AI is part of the process now too, but the thinking is still mine.
As Head of Service Delivery
Some days I'm building WordPress websites. Other days I'm improving SEO, creating content, or setting up automations. I enjoy finding practical ways to connect systems and make them work better together.
Website Design & Development
I build WordPress websites using Elementor, HTML, CSS, JavaScript, and PHP. WordPress is home base, but I'm just as comfortable in Shopify, Wix, Squarespace, or Zoho Sites when a project calls for it.
SEO Implementation
I work with the SEO team on on-site improvements, including metadata, technical SEO, content updates, internal linking, and landing pages for ad campaigns.
Quality Assurance & Troubleshooting
I test websites across devices and resolve issues with WordPress, plugins, hosting, responsive layouts, and custom code to keep websites running smoothly.
Technical Delivery
I build, test, troubleshoot, and deliver website features from start to finish. I use reusable code, AI, and efficient workflows to complete projects independently.
A Selection of My Work
A few of the websites I've designed, built, and delivered across a range of industries over the years.
Project Name
Overview goes here.
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Disclaimer: Selected projects are presented for portfolio purposes to demonstrate my professional experience and contributions. Some work was completed collaboratively, and all client trademarks and intellectual property remain the property of their respective owners.
How I Work, And How I Got Here
What working together actually looks like, and the path that led me here.
How I Work
Discovery
Understanding what the project actually needs before touching any code.
Design
Translating the plan into a look and feel that fits the brand, whether from scratch or from a Figma handoff.
Build
Building it out in WordPress and Elementor, or wherever the client already lives.
QA
Testing across devices, plugins, and edge cases before anything goes live.
Launch
Shipping it, then sticking around for the fixes and follow-ups after.
Experience
Freelance Design
Where it started, building WordPress websites freelance.
In-House Web Development
Took the leap from freelance into a full-time position, working alongside a small web team.
E-Learning
Moved into structured web development, building for online learning platforms.
Agency Work
Sharpened front-end and delivery skills working at scale across many clients.
Service Delivery
Head of Service Delivery for a US-based media company, leading delivery across design, development, and SEO.